BTS Jungkook’s comeback is being celebrated with stunning advertisements lighting up the Gwanghwamun area of Seoul.
In anticipation of BTS’s comeback performance on March 21st in Gwanghwamun, Seoul, advertisements dedicated solely to Jungkook are being showcased on three billboards around Sejongdaero Intersection and Cheonggyecheon, drawing significant attention.
According to Jungkook’s domestic fan club, “Jungkook Supporters,” on “X” (formerly Twitter), the comeback support advertisement will be broadcast on the Lumimedia billboard in the heart of Gwanghwamun for three days, from March 19th to 21st.
This billboard, measuring 22.2m in width and 30.5m in height, is expected to be exposed more than 70 times a day.
Furthermore, on March 21st, Jungkook’s comeback support advertisement will be screened more than 100 times a day on two digital media billboards at the Cheonggye Korea Building, located in the center of Cheonggye Plaza, raising fans’ expectations.
“Jungkook Supporters” previously celebrated Jungkook’s birthday last year by showcasing a massive 249m² birthday wrapping advertisement that adorned the grand staircase of Yongsan I’Park Mall’s “The Stairs.”
Birthday advertisements were also broadcast on eight T-Square digital taxi shelters (four standard and four panoramic) in front of the Yongsan I’Park Mall grand staircase, transforming the surrounding area into a Jungkook-themed space.
In addition, to commemorate Jungkook’s military discharge, they organized a coffee truck event, a large banner exhibition at Cafe Seoul Forest, character balloon installations, a four-cut photo booth operation, a gacha event, and outdoor decorations.
They are continuing their unwavering support with SSA and A-grade city bus advertisements on two routes running throughout Seoul, corporate taxi advertisements in the Yeoncheon area, and support with over 50 banners and 150 sets of street light banners.
