K-pop sensation Hearts2Hearts has officially achieved a monumental milestone, with the music video for their hit track “Rude!” soaring past 100 million views on YouTube. Label SM Entertainment announced this significant accomplishment on Friday, marking a historic first for the beloved eight-member group.
This impressive feat underscores the global popularity and growing influence of Hearts2Hearts. Their vibrant digital single, “Rude!,” an upbeat dance tune first unveiled in February, quickly captivated audiences. The group delivered its debut live performance of the track at a fan meetup in Seoul, creating an unforgettable experience for their dedicated fanbase.
“Rude!” not only dominated streaming platforms, reaching No. 2 on Melon’s Top 100, but also secured five first-place wins on various television music chart shows, cementing its status as a major hit. Further expanding its global reach, Hearts2Hearts later released a dynamic remix of “Rude!” and a special Japanese version of the song.
The group’s recent successes extend beyond streaming records. Hearts2Hearts proudly collected two prestigious trophies at the ASEA 2026 awards last week, earning both the ‘Best Group’ title and the highly coveted ‘Grand Prize’. Adding to their exciting schedule, the eight-member act has also been confirmed to join the star-studded lineup for KCON Japan 2026, promising more electrifying performances for fans worldwide.
