Singer Im Young-woong has once again topped the trot singer brand reputation rankings for an astounding 64 consecutive months, continuing his unparalleled record-breaking streak in the Korean music industry.
On April 26, the Korean Corporate Reputation Research Institute announced the comprehensive results of their April 2026 Big Data analysis for trot singer brand reputation, firmly confirming Im Young-woong’s dominant number one position. This remarkable achievement further solidifies his reign at the top for an impressive 64th consecutive time, showcasing his consistent popularity and influence.
Im Young-woong’s brand, securing the leading position in the trot singer brand reputation, was meticulously analyzed with a total Brand Reputation Index of 7,907,758. This impressive score was composed of a Participation Index of 828,932, a Media Index of 1,583,426, a Communication Index of 2,663,000, and a Community Index of 2,832,399. Compared to his Brand Reputation Index of 5,907,539 from March, this latest result represents a substantial 33.86% increase, highlighting growing engagement.
Koo Chang-hwan, director of the Korean Corporate Reputation Research Institute, provided insights into the findings, stating, “For Im Young-woong’s brand, which topped the April 2026 trot singer brand reputation, link analysis highlighted high scores for ‘breakthrough,’ ‘service,’ and ‘collaboration.’ Keyword analysis further revealed ‘Heroic Era’ (referring to his devoted fandom, ‘Yeongung Sidae’), ‘Mr. Beast,’ and ‘settlement amount’ as prominent terms frequently associated with his brand. Furthermore, the positive-negative ratio analysis indicated a remarkable positive perception ratio of 94.68% among consumers.”
To conduct the comprehensive trot singer brand reputation Big Data analysis, the Korean Corporate Reputation Research Institute extracted 67,146,745 pieces of data related to trot singer brands between March 26, 2026, and April 26, 2026. This extensive dataset was then meticulously utilized to measure various metrics, including consumer participation, media interest, communication volume, and community engagement for a wide array of trot singer brands, ultimately forming their brand reputation indices. Notably, the total volume of trot singer brand Big Data collected decreased by 14.94% compared to the 78,943,506 pieces gathered in March, indicating shifts in online activity.
The Brand Reputation Index is a critical metric developed through advanced Big Data analysis, predicated on the understanding that consumers’ online habits significantly shape their brand consumption patterns. By analyzing trot singer brand reputation, researchers can precisely ascertain both positive and negative public evaluations, monitor media attention, and quantify the levels of consumer interest and online communication for various trot singer brands. Furthermore, a brand reputation ranking recommendation index is also incorporated as a weighted factor within the overall brand reputation algorithm, enhancing its accuracy and relevance.
The top 30 trot singers in the April 2026 Brand Reputation rankings were meticulously analyzed and ordered as follows: Im Young-woong, Kim Yong-bin, Lee Chan-won, Park Ji-hyun, Lee So-na, Park Seo-jin, Jang Yoon-jeong, Jeon Yu-jin, Hong Ji-yoon, Kang Jin, Ahn Seong-hoon, Young Tak, Son Tae-jin, Jin Seong, Lee Su-yeon, Kim Hee-jae, Cha Ji-yeon, Hong Jin-young, Son Bin-ah, Jin Hae-seong, Song Ga-in, Jang Min-ho, Nam Jin, Kim Da-hyun, Kang Moon-kyung, Na Hoon-a, Jeong Dong-won, Kim So-yeon, Solji, and Shin Seong.
The comprehensive April 2026 trot singer brand reputation analysis included the following distinguished artists: Im Young-woong, Kim Yong-bin, Lee Chan-won, Park Ji-hyun, Lee So-na, Park Seo-jin, Jang Yoon-jeong, Jeon Yu-jin, Hong Ji-yoon, Kang Jin, Ahn Seong-hoon, Young Tak, Son Tae-jin, Jin Seong, Lee Su-yeon, Kim Hee-jae, Cha Ji-yeon, Hong Jin-young, Son Bin-ah, Jin Hae-seong, Song Ga-in, Jang Min-ho, Nam Jin, Kim Da-hyun, Kang Moon-kyung, Na Hoon-a, Jeong Dong-won, Kim So-yeon, Solji, Shin Seong, Yang Ji-eun, Lyn, Oh Yu-jin, Jung Mi-ae, Heo Chan-mi, Kim Yong-im, Tae Jin-ah, Park Goon, Kang Hye-yeon, Seol Woon-do, Kim Tae-yeon, Shin Yu, Choi Baek-ho, Choi Su-ho, Jo Hang-jo, Joo Hyun-mi, Kim Eui-young, Kim Yeon-ja, Lee Seung-yeon, Hong Ja, Eun Ga-eun, Na Tae-joo, Shin Seung-tae, Geum Jan-di, Hong Seong-yoon, Enoch, My Jin, Choi Jae-myeong, Na Sang-do, Goo Su-kyung, Yoon Tae-hwa, Miss Kim, Park Min-su, Gil Ryeo-won, Sook Haeng, Yoyomi, Park Hyun-bin, Choi Jin-hee, Cheon Rok-dam, Bae Ah-hyun, Oh Seung-geun, Hwang Yun-seong, Jung Seo-joo, Chun Gil, Min Su-hyun, Jae Ha, Choi Woo-jin, Kim Su-hee, Kim Kyung-min, Kim Su-chan, Yoon Su-hyun, Kim Yang, Na Young, Chu Hyeok-jin, Byeol Sa-rang, Park Ju-hee, Park Hye-sin, Nam Seung-min, Yang Ji-won, Kim Yeon-ji, Seo Ju-kyung, Song Byeol-i, Park Seong-on, Jin Wook, Jin Si-mon, Jin Mi-ryeong, Jang Hye-ri, Lim Seo-won, Kim Jung-yeon, and Kwak Young-kwang.
