Boy Group Individual Brand Reputation April 2026
The results of the big data analysis for the Boy Group Individual Brand Reputation in April 2026 show that Wanna One’s Park Jihoon ranked 1st, followed by BTS’s Jimin at 2nd, and BTS’s Jungkook at 3rd.
The Korea Institute of Corporate Reputation conducted a comprehensive big data analysis for individual boy group brand reputation from March 18, 2026, to April 18, 2026. This involved extracting 115,591,013 pieces of big data for 755 individual boy group members. The brand reputation index was then calculated based on a consumer behavior analysis, incorporating participation, media, communication, and community indices. Compared to March’s boy group brand big data of 71,697,396, this month saw a significant 61.22% increase in data volume.
The brand reputation index is a crucial metric derived from big data analysis, highlighting how consumers’ online habits profoundly impact brand perception and consumption. This analysis allows for the measurement of positive/negative sentiment, media attention, and the level of consumer interest and interaction for individual boy group brands. Furthermore, the individual boy group brand reputation analysis includes a brand value assessment that quantifies brand influence, alongside qualitative evaluations from brand reputation monitors. Recommendation indicators are also integrated as weighted factors in this robust brand reputation analysis.
The top 30 individual boy group brand reputation rankings for April 2026 are as follows: Wanna One’s Park Jihoon, BTS’s Jimin, BTS’s Jungkook, BTS’s Jin, BTS’s RM, BTS’s V, BTS’s Suga, BTS’s J-Hope, BIGBANG’s G-Dragon, Wanna One’s Kim Jaehwan, SHINee’s Minho, Wanna One’s Hwang Minhyun, Wanna One’s Kang Daniel, ENHYPEN’s Heeseung, EXO’s Baekhyun, WINNER’s Song Minho, SHINee’s Key, Wanna One’s Ong Seongwu, Super Junior’s Heechul, SEVENTEEN’s Jun, THE BOYZ’s New, Highlight’s Yoon Doojoon, WINNER’s Lee Seunghoon, Super Junior’s Siwon, Super Junior’s Kyuhyun, BIGBANG’s Taeyang, RIIZE’s Wonbin, SHINee’s Taemin, EXO’s Kai, and TVXQ’s U-Know Yunho.


Wanna One’s Park Jihoon, who secured the top spot in individual boy group brand reputation for April 2026, achieved a brand reputation index of 14,004,945. This was calculated from a participation index of 4,277,219, a media index of 4,636,148, a communication index of 3,031,099, and a community index of 2,060,478. This impressive score represents a 7.77% increase compared to his brand reputation index of 12,995,107 in March.
Coming in 2nd place, BTS’s Jimin recorded a robust brand reputation index of 11,644,101. His total comprised a participation index of 1,095,526, a media index of 2,050,631, a communication index of 3,415,110, and a community index of 5,082,835. This marks a significant 132.31% surge from his March brand reputation index of 5,012,359, indicating substantial growth in his public engagement.
For 3rd place, BTS’s Jungkook achieved a brand reputation index of 9,151,873. This includes a participation index of 1,368,864, a media index of 1,307,515, a communication index of 3,324,128, and a community index of 3,151,366. His current index shows a remarkable 227.64% increase from his March brand reputation index of 2,793,294.
In 4th place, BTS’s Jin registered a brand reputation index of 8,766,472, with a participation index of 1,289,774, a media index of 1,224,612, a communication index of 2,583,614, and a community index of 3,668,472. This indicates a strong 143.27% rise compared to his March brand reputation index of 3,603,550.
Rounding out the top 5, BTS’s RM achieved a brand reputation index of 7,123,773. His individual indices were a participation index of 1,360,173, a media index of 1,300,609, a communication index of 2,510,207, and a community index of 1,952,784. This represents an impressive 512.32% increase from his March brand reputation index of 1,163,398.
Koo Chang-hwan, director of the Korea Institute of Corporate Reputation, provided insights into the April 2026 boy group individual brand reputation big data analysis: “Wanna One’s Park Jihoon brand has once again secured the top position. Analyzing the individual boy group brand category, we observed a substantial 61.22% increase in big data compared to March’s 71,697,396 pieces. A detailed breakdown shows a 63.34% rise in brand consumption, a 122.33% increase in brand issues, a 43.31% increase in brand communication, and a 54.14% increase in brand spread, reflecting heightened overall engagement in the K-pop boy group sector.”
He further elaborated on Park Jihoon’s top ranking: “For Wanna One’s Park Jihoon brand, which topped the April 2026 boy group individual brand reputation, link analysis showed high engagement with terms such as ‘return,’ ‘reveal,’ and ‘hold (an event).’ Keyword analysis prominently featured ‘The Man Living with the King,’ ‘Reflect,’ and ‘Bodyels.’ Furthermore, the positive-to-negative ratio analysis for Park Jihoon revealed a remarkably high positive sentiment ratio of 93.51%.”

The top 100 individual boy group brand reputation brands for April 2026 are: Wanna One’s Park Jihoon, BTS’s Jimin, BTS’s Jungkook, BTS’s Jin, BTS’s RM, BTS’s V, BTS’s Suga, BTS’s J-Hope, BIGBANG’s G-Dragon, Wanna One’s Kim Jaehwan, SHINee’s Minho, Wanna One’s Hwang Minhyun, Wanna One’s Kang Daniel, ENHYPEN’s Heeseung, EXO’s Baekhyun, WINNER’s Song Minho, SHINee’s Key, Wanna One’s Ong Seongwu, Super Junior’s Heechul, SEVENTEEN’s Jun, THE BOYZ’s New, Highlight’s Yoon Doojoon, WINNER’s Lee Seunghoon, Super Junior’s Siwon, Super Junior’s Kyuhyun, BIGBANG’s Taeyang, RIIZE’s Wonbin, SHINee’s Taemin, EXO’s Kai, TVXQ’s U-Know Yunho, Shinhwa’s Lee Minwoo, THE BOYZ’s Juyeon, Wanna One’s Ha Sungwoon, GOT7’s Jinyoung, Wanna One’s Bae Jinyoung, TWS’s Dohoon, THE BOYZ’s Sunwoo, SEVENTEEN’s Mingyu, Wanna One’s Yoon Jisung, SEVENTEEN’s Hoshi, ENHYPEN’s Sunghoon, BIGBANG’s T.O.P, Wanna One’s Lai Kuanlin, EXO’s Suho, 2PM’s Junho, TWS’s Shinyu, Cortis’ Gunho, BIGBANG’s Daesung, THE BOYZ’s Hyunjae, NCT’s Jaemin, SEVENTEEN’s Wonwoo, NCT’s Jaehyun, Highlight’s Yang Yoseop, Shinhwa’s Kim Dongwan, Wanna One’s Lee Daehwi, RIIZE’s Sohee, EXO’s D.O., SHINee’s Onew, SEVENTEEN’s Jeonghan, WINNER’s Kang Seungyoon, Shinhwa’s Eric, EXO’s Sehun, WINNER’s Kim Jinwoo, TVXQ’s Changmin, NCT’s Doyoung, SEVENTEEN’s Woozi, THE BOYZ’s Younghoon, ENHYPEN’s Sunoo, SEVENTEEN’s DK, INFINITE’s L, NCT’s Haechan, TOMORROW X TOGETHER’s Yeonjun, Stray Kids’ Hyunjin, SEVENTEEN’s Seungkwan, Wanna One’s Park Woojin, RIIZE’s Sungchan, SEVENTEEN’s S.Coups, TWS’s Jihoon, ENHYPEN’s Jungwon, TOMORROW X TOGETHER’s Soobin, ENHYPEN’s Jay, AB6IX’s Lee Daehwi, BTOB’s Lee Changsub, SEVENTEEN’s Joshua, 2PM’s Chansung, BTOB’s Yook Sungjae, Shinhwa’s Andy, BTOB’s Seo Eunkwang, Block B’s Zico, ATEEZ’s San, VIXX’s Ken, Stray Kids’ Felix, Super Junior’s Sungmin, NCT’s Riku, NCT’s SION, BTOB’s Im Hyunsik, Highlight’s Lee Gikwang, NCT’s Jeno, NCT’s Ryo, and BTOB’s Lee Minhyuk.
