Seoul is set to host a groundbreaking event for the future of transportation. The **Future AI Mobility Summit 2026 (FAMS 2026)** will convene on June 30 at the International Conference Hall of the Korea Chamber of Commerce and Industry. This pivotal summit will bring together eight visionary leaders from China’s dynamic automotive, battery, manufacturing, design, media, and mobility sectors, offering unparalleled insights into the evolving landscape of **AI mobility** and sustainable innovation.
Co-hosted by The Korea Herald and the Korea Future Mobility Service Association, this year’s forum is themed “Beyond the Evolution of Technology, Toward Sustainable Inspiration for Humanity.” It promises to delve deep into how cutting-edge technology can foster a more sustainable and human-centric future for mobility.
A highlight of the summit will be the address by **Li Tianyuan, Chief Designer of Xiaomi Auto**, the creative genius behind the popular **SU7 and YU7 electric vehicles**. He will explore the exciting convergence of **AI, user experience (UX)**, and advanced **automotive engineering** as vehicles transform into sophisticated **intelligent lifestyle platforms**.
Joining him is **Zeng Xiangrui, a distinguished Professor at Huazhong University of Science and Technology** and a leading authority in **AI-powered manufacturing**. Professor Zeng will present the latest breakthroughs in **unmanned factories, black-light manufacturing**, and the groundbreaking concept of **Physical AI**, showcasing the next frontier of industrial innovation.
The FAMS 2026 forum will also provide a crucial spotlight on key developments across the entire **Electric Vehicle (EV) supply chain, safety standards**, and vital **localization strategies** that are shaping the global market.
**Luo Lan, CEO of Zongheng Korea**, will share expert analysis on **battery localization** efforts and the strategic development of a **Korea-focused battery ecosystem**. Meanwhile, **Zhang Wenli, Vice Chairman of the Automotive Branch of the China Association for Quality Inspection**, will address critical issues in **EV quality assurance, safety standards**, and essential **regulatory cooperation** within the rapidly expanding EV market.
Bridging the gap between academia and industry, **Xu Wangni, a Professor at the China Academy of Art’s School of Industrial Design**, will offer valuable insights into crafting **next-generation smart mobility experiences** and implementing **user-centered vehicle design** principles for the future of transportation.
Representing China’s institutional and media sectors, **Gong Cunji, Director of Xinhua News Agency’s China Automobile Internationalization Media Project**, will explore opportunities for fostering deeper **cooperation between Korean and Chinese mobility organizations**, highlighting pathways for mutual growth and innovation.
**Mei Qing, Chairwoman of Shanghai Meiqing Media Group** and a pioneer in China’s burgeoning **automotive media industry**, will discuss the evolving and crucial role of **industrial communication** in effectively connecting governments, technology companies, and consumers within the dynamic mobility landscape.
Completing the impressive lineup, **Li Jinyong, Chairman of the New Energy Vehicle Committee under the China Auto Dealers Chamber of Commerce**, will unveil the strategies behind the rapid nationwide expansion of prominent EV brands like **BYD and Xiaomi** in China. He will illuminate the crucial **distribution networks and market dynamics** that are accelerating **EV adoption** across China’s diverse lower-tier cities.
“This summit presents an unparalleled opportunity for Korean companies to directly engage with influential figures who are actively shaping China’s future mobility ecosystem,” remarked an official from the FAMS 2026 organizing committee. “Attendees will be able to identify new avenues for meaningful **cross-border cooperation** and strategic partnerships.”
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