Pledis Entertainment announced on Thursday that K-pop group TWS has launched an exciting collaboration with a major Japanese department store franchise to promote their upcoming second single in Japan.
This exclusive campaign, prominently featuring all six TWS members, will transform three iconic Shibuya 109 branches – two in bustling Tokyo and one in vibrant Osaka – running from Thursday until July 31st. Fans can expect immersive experiences, with striking TWS imagery adorning both the interiors and exteriors of these popular retail spaces, complemented by the group’s captivating music playing throughout the stores. Adding to the excitement, the main Shibuya branch in Tokyo will host a special cafe offering an exclusive menu item uniquely inspired by TWS.
Further expanding their Japanese presence, TWS is also slated to open dedicated pop-up stores across major cities including Tokyo, Osaka, and Fukuoka. These limited-time stores will coincide with the highly anticipated release of their physical single, “Soda Soda,” scheduled for August 4th. The three-track collection will feature the vibrant, same-titled city pop anthem, notably co-written by three talented members of the group.
