Skip to content
The Korea Update

The Korea Update

All about Korea

  • Plan Your Trip
    • Visa Guide
    • Where to Stay
    • Transport
    • Must-Have Apps
    • Connectivity
    • Money & Banking
    • Emergency & Safety
  • Where to Go
    • Must-Visit Places
    • K-Pop Spots
  • Things to Do
    • Event & Festival
    • Tour
    • Food
    • Shopping
  • Korea Now
    • K-Pop
    • Entertainment
    • Business & Economy
  • Home
  • Korea Now
  • Business & Economy
  • LX Hausys: Premium Surfaces Target US Market Share
  • Business & Economy

LX Hausys: Premium Surfaces Target US Market Share

editor 2월 19, 2026
LX Hausys: Premium Surfaces Target US Market Share
LX Hausys President and CEO Roh Jin-seo (center) tours the company’s exhibition booth at the Kitchen and Bath Industry Show 2026 in Florida on Tuesday. (LX Hausys)

LX Hausys, a leading Korean building materials company, announced Thursday its successful showcase of innovative surface materials at the Kitchen and Bath Industry Show (KBIS) 2026 in Orlando, Florida, as part of its strategic expansion into the North American market.

Following their participation in The International Surface Event (TISE) 2026 in late January, this exhibition, held from February 17-19, marked LX Hausys’s second major US trade show appearance this year, focused on attracting new customers and strengthening their presence in the region.

At KBIS 2026, LX Hausys highlighted its range of surface solutions tailored to meet the growing demands of larger kitchens and bathrooms prevalent in North American homes. The showcased collections included the esteemed engineered stone brand Viatera, the versatile acrylic solid surface brand Himacs, and the durable porcelain surface brand Teracanto.

Among the standout new products were the “Viatera Solea” engineered stone, distinguished by its delicate gold veining inspired by natural marble, and the “Viatera Midnight Ember Brushed,” featuring a sophisticated deep black finish.

LX Hausys also presented “Borte,” an integrated furniture board created by directly applying decorative film to medium-density fiberboard (MDF). This product garnered significant attention for its premium texture and exceptional resistance to scratches and stains.

The LX Hausys exhibition booth featured meticulously designed full-scale kitchen and bathroom vignettes, highlighting the company’s key products. Additionally, an interactive material-matching zone allowed visitors to explore surface textures and experiment with various product combinations, offering a hands-on experience.

“We are receiving positive feedback from customers by presenting a comprehensive range of products, from surface materials such as engineered stone and porcelain to furniture boards and flooring,” said an LX Hausys official. “We will continue to participate in major global exhibitions to expand our overseas sales.”

sunblessyou

Klook.com
Tags: Asia News Hausys K-POP koreaHerald Korean business Korean economy Korean news Kpop Market Premium Share South Korea news South Korea news in english Surfaces target The Korea Herald 더코리아헤럴드 코리아 헤럴드 코리아헤럴드

Post navigation

Previous Ateez Billboard 200 Debut Number 3
Next Celltrion CEO Seo Jin-seok’s Leadership Test

Related Stories

SK Group Chairman’s 1.4 Trillion Won Divorce Settlement Enters Court Mediation SK Group Chairman's 1.4 Trillion Won Divorce Settlement Enters Court Mediation
  • Business & Economy

SK Group Chairman’s 1.4 Trillion Won Divorce Settlement Enters Court Mediation

4월 17, 2026
Hanwha Solutions Reduces Rights Offering Amid Regulator Scrutiny, Shareholder Backlash Hanwha Solutions Reduces Rights Offering Amid Regulator Scrutiny, Shareholder Backlash
  • Business & Economy

Hanwha Solutions Reduces Rights Offering Amid Regulator Scrutiny, Shareholder Backlash

4월 17, 2026
KIT World Seals US Investor Project Deal KIT World Seals US Investor Project Deal
  • Business & Economy

KIT World Seals US Investor Project Deal

4월 17, 2026

Exchange Rate

Exchange Rate KRW: 금, 17 4월.

Seoul
Current weather
-º
Sunrise-
Sunset-
Humidity-
Wind direction-
Pressure-
Cloudiness-
-
-
Forecast
Rain chance-
-
-
Forecast
Rain chance-
-
-
Forecast
Rain chance-
-
-
Forecast
Rain chance-
Seoul weather
  • About Us
  • Privacy Policy
  • Contact
Copyright © All rights reserved. | DarkNews by AF themes.